Business Goals


After having been in retail for over 30 years, there are proven tactics that work well in keeping your finances and operations going smoothly. Each one is tried and true. Most come from mistakes that I have made that I don’t want you to make. There is such value in getting an outside perspective on your own business. It’s why I will never go it alone. You can’t if you truly want to succeed. A consultant sees things you can’t see in...

Read More
Are You A Frog? Warts and all?

Are You A Frog? Warts and all?


Posted on Apr 11, 2017 | 2 comments

Are You a Frog? Warts and all?   Let me guess.  Your immediate response is… “NO! And I don’t have any warts!” Are you sure? The story goes that if you put a frog in a pot of boiling water it will jump out immediately. The frog recognizes that a pot full of boiling water isn’t conducive to a long, happy and peaceful life. However, if you put that same smart frog into a pot of cold water sitting on the stove, turn the flame on low...

Read More

Ever felt unmotivated and simply not in the mood to do anything? Yeah, it happens to me too. I had this amazing eight weeks of rocking and rolling after the holidays with all sorts of fabulous ideas and new marvelous clients – it was great!  I am always motivated and ready to take action on goals, but sometimes I hit a wall.  I feel disconnected with my inner muse!  It happens.  Our productivity sinks as we drag our feet around on...

Read More

We take a big deep breath… and another… and maybe a 100 more – then commit to opening our very own store. All the work is done to design it, do the build out, get fixtures, create logos and a brand, travel to trade shows, curate product, train staff, advertise and marketing….and then the doors are open. HOORAY. It is a big day. Your live has revolved around everything in those four walls. You have been on your own retail planet....

Read More

This is an actual conversation that I had with a retailer… “Cathy, my business stinks. What can I do?” “I would love to help you. Send me some information so that I can see what strategy you should take to explode your profits. In the meantime, can I give you one REVENUE-BUILDING-GUARANTEED tip?” “Please anything…I will do anything…the store is full of fantastic items but devoid of customers and I have so many bills!” “OK. Run a list...

Read More

How about some new marketing ideas? I knew you would love that! 😉 Coming up this weekend is the 51st Superbowl and that means 3 things. 1. Good food, football and friends 2. Great commercials. 3. Excellent time to do a blow out sale for your clearance items!! I always recommend taking a % off all your clearance items that matches the # of the Super Bowl it is. So this year you would take 51% off those items. The beauty is that you can...

Read More