The Best Retailers Do This

“Mom, I need a morphsuit.” “What? What is a morphsuit? Why do you need it?” “It is kinda like a body suit.  It covers your entire body even your head and hands and feet.  And at school it is Blue Day tomorrow.  I want to get a blue morphsuit so I can be ALL blue.  Come on, you know me … Read More

Client Case Study – You Will Never Believe What Their Team Did

Meme and Bree, while working long, tedious hours for other people, had a fabulous idea. “If we’re working so hard, we might as well be working for ourselves!” Sound familiar? Since they were incredibly talented and intelligent women with a strong work-ethic, they did their best, and everything turned out hunky-dory. Or not. “We didn’t know what we didn’t know,” … Read More

Do This BEFORE You Go To Your Next Trade Show – Or Stay Home

It is trade show time again. It’s time to start placing orders for the next season. It is a time filled with hope and possibility. Buying is the reason you opened your store in the first place, right? There is one thing that you must do before you go. In fact, if you don’t do it – you shouldn’t waste … Read More

Is Your Inventory Count Off?

It is that time of  year…no, I’m not talking about the holidays!  If you are in retail, you know that ringing in the New Year also means it is physical inventory time. The number one thing to do before inventory starts is to talk to your staff about how important it is to get an accurate number.  Explain to them … Read More

Your Count will be OFF!

It is that time of year…..no, I’m not talking about the holidays! If you are in retail, you know that ringing in the New Year also means it is physical inventory time. The number one thing to do before inventory starts is to talk to your staff about how important it is to get an accurate number. Explain to them … Read More

Best Tactics To Avoid Markdowns

  Pay Attention To Your Gut. If you don’t love it, don’t buy it. That is a markdown waiting to happen.   Don’t Pay Attention To Your Gut. If you love it, really love it, want it for yourself, and are worried that it is too expensive – then do order it. Time and time again I find that an … Read More

Why Do Independent Retailers Fail?

A New York Times business columnist asked me this question.  “There are three reasons”, I replied. They ignore numbers. They ignore customers. They ignore their own story. All of this happens because they are so busy running their stores.  They don’t stop multi tasking long enough to be strategic and develop a plan. THIS IS TRAGIC. THIS IS A DUMB … Read More

Delegation: The Secret ALL Successful Retailers Use

Let me share a big secret with you that all successful retailers know: If you want to have an ideal business, work less and make a whole lot more, I can assure you that you CANNOT do it by yourself. You must delegate! How do I know this? Because for years, I tried! For years, I told myself that no … Read More