I strive to be authentic and transparent with you all the time. Sometimes, I get discouraged. I know that is a shock. It never happens to you, right?! I usually am cheery and chipper – your cheerleader encouraging you to be the best version of yourself you can be. I can always see the silver lining in a dark cloud. … Read More
# 1 Way to Reduce Markdowns
Are you tired of having so much to markdown? Are your red pens running out of ink?! Tired of watching all that profit just go down the drain? The #1 way to reduce markdowns and increase profit is to plan your inventory better. Inventory planning is the secret that all the big guys and most successful stores utilize. If they … Read More
Want Your Custs To Say “Here’s My Money”?
I have studied consumer psychology in order to maximize sales. Imagine yourself in this situation: You are in a store and you see a table that is marked SALE. You want to save a buck as much as anyone so you head in that direction. As you approach it, you start evaluating the items to see if any will fit … Read More
Indies vs Amazon – Who won on Amazon Prime Day?
Last week we shared about Amazon’s self declared holiday. Every where we read said that it would be bigger than Black Friday. At first we got mad……then we chose to get even! We came up with a 9 point plan for Indies to take on Amazon on Prime Day. The revolution has started! How did Amazon do? Not so well. After … Read More
4-step map to the freedom you want
Independence Day. Freedom. That is what July 4th always means to me. Well – also barbecues and time off with my family! It is my second favorite holiday. I truly love the freedom around it. Low key meals and no presents….fun and freedom. That is what inspired the Retail Profit Revolution. You love what you do and you want more … Read More