Super Bowl = Super Store Sales

114,400,000 people. That is the number of viewers for the Super Bowl XLIX on February 1, 2015. An incredible 71.1% of all TV’s on at that time were watching the game. It is a major cultural event. Don’t miss using it as an opportunity to drive traffic to your store. Use it as the end of the sale season. Generally, … Read More

Facebook Is Lying To You.

I help facilitate a Facebook page for a group of entrepreneurs. The page is for day-to-day support. Everyone is encouraged to use the page as a place to ask questions, share celebrations and challenges. I was monitoring the page one day and I saw a post by someone who “admitted” she had been hiding. She shared that things had been … Read More

Holiday Sales Checklist: THE 4-Step Scientific Formula

Here is THE 4-step scientific formula to ensure your Holiday Indie Retail Sales Skyrocket and Avoid the Pitfalls that Prevent Maximum Profits. The holidays as a retailer are tough. I’m not going to lie – you know it and I know it. Long hours mean less time to spend with our families and friends. Add the pressure to meet your … Read More

Q and A Time

You all asked such great questions after the “Avoid A Holidaze” webinar I decided to answer some more here. There were some from last year that I included because they were good! Thanks so much for joining us. It means the world to me to be able to support you– and it was fun to give out those prizes! How … Read More