What I know for certain is that there are 3 different customers that shop in your store. A. B. C. You have to treat them differently at different times of the year. The ‘A’ customer is your best customer. They represent the 20% of your customers that generate 80% of your sales. Check it out. It happens every single time. … Read More
Is Your Inventory Count Off?
It is that time of year…no, I’m not talking about the holidays! If you are in retail, you know that ringing in the New Year also means it is physical inventory time. The number one thing to do before inventory starts is to talk to your staff about how important it is to get an accurate number. Explain to them … Read More
What Every Good Retail Sign Needs
Just a few short weeks ago, I was in a store that had HORRIBLE signage. I decided then and there that I was going to give you all ideas – on how NOT to make the same mistakes. Then the next day, I opened my email and saw that my friend, Bob Negen, had already done that. 🙂 So I … Read More
May Your Heart Be As Full As Your Tummy
Today we celebrate Thanksgiving in the United States. HAPPY THANKSGIVING! I have so much to be thankful for this year….and I am sure that you do as well. When I take time to identify both my blessings and those who shine love into my life I am always happiest. I am so grateful for YOU. My RETAILMavens tribe has grown … Read More
What would you like to return to us today?
Picture it. You walk into a lovely store, and the first thing the salesperson says to greet you is, “Good morning! What would you like to return today?” The next person who walks in behind you gets, “Hi there! If you didn’t mean to come into this store, the exit is just over there where you came in.” How quickly … Read More