Now is a terrible time to be in retail. More than 2,800 retail stores have closed this year through mid-April. That is more closings than during the entire year of 2016. At this year’s rate, more stores could close in 2017 than during the recession of 2008. And the future doesn’t look much brighter. The Bubble Has Burst “Our industry, … Read More
Keep Customers Loyal… & Make More Money
By Nicole Rehyle Cathy here, I really like Nicole’s point in #3. What do you think? Let us know on Facebook!!! So often, retailers are worried about getting new customers that they forget to care about their existing customers. This type of mentality can lead to a lack of customer retention – and possibly even worse, a bad reputation. The … Read More
I don’t want to be known as an “always on sale’s store!”
I don’t want to be known as an “always on sale” store! This is an actual story about the most recent client to ask this question…..names have been changed to protect the innocent! “I had a great bag made with my logo on it. My idea is to give it away as a gift with purchase on Earth Day … Read More
Renegade Notes
I’ve got a student of mine whom I adore. She’s a talented, highly intelligent and capable business owner whom now no one knows about. And it’s mostly her choice.
Do It the Peppermill Way – 5 Ways to Connect With Your Raving Fans
The images of Las Vegas linger in my mind. Boy do they know how to do marketing there. Even in breakfast diners! Paul and I had spent the evening at the Venetian. We asked a bartender where to go for breakfast and her immediate response was “The Peppermill.” Then our cabbie on the ride home gave us the same advice. … Read More
