WOW, 2025 was a YEAR! Here at RETAILMavens we made SO many changes, all to serve YOU — our incredible community of retail store owners — better. Let’s take a moment to celebrate some highlights from this amazing year:
★ More Stores Thriving with RETAILMavens programs: This year, 156+ store owners joined the RETAILMavens world. Whether they’re focusing on growing their foundations (with the RETAILMavens Coaching program), gaining tools and clarity around their store’s finances (through our QuickBooks clean ups and bookkeeping services), growing sales, cash flow and profit through inventory management tools (Profit Club), tackling old inventory (with the Clearance Sale Secrets guide), transitioning into Life After Retail – or just took the first step and participated in one of our workshops, they all made the decision to resource up to become a Richer Retailer, and that’s worth celebrating!
★ A New Goal: This year I fully embraced the vulnerability of setting a goal – and sharing it publicly! 🫣 I revealed our mission to lead 100 store owners beyond 1 million dollars in sales, and so far this year, 5 of our clients have already made that list!
★ The Richer Retailer Method: Over 100 of you joined us for our very first Richer Retailer workshop, where we unveiled the Richer Retailer Method: 5 core systems to scale past $1M in sales, with a $11K/month take home pay while working 1 day on the floor – Leaving the other 4 days to do what you want: Take action on your ideas, travel, create amazing experiences for your raving fans, read, build a stronger team, work out, hang out with your loved ones (humans, animals or plants!).
★ A Bigger Team = More Support for You: The RETAILMavens team grew this year! We added two new coaches AND a fabulous executive assistant, all to help us reach that goal we set!
★ Profit Club – A more focused journey: This year we introduced the concept of Quarterly Focus to our clients. This idea helps filter out the noise, the distractions and bright shiny objects, revealing the exact area and projects to focus on, to reach their goals. This focus has helped both our coaches and our clients produce better results, while feeling less stress!
★ Profit Club – A more profitable journey: We heard you loud and clear! Another change to our Profit Club program this year was the addition of Profit First coaching for all Profit Club clients – at no extra charge! Previously it was its own, separate program, but we quickly realized that our Profit First clients really needed the inventory help our Profit Club clients get, and our Profit Club clients could really improve their cash flow with Profit First. So we took the leap and merged the two programs.
★ Millie Awards: Honoring $1M+ Store Owners: At the in-person Client Retreat in Geneva this September, we hosted our third annual Millie Awards, celebrating clients who surpassed $1M in sales. Helping women store owners achieve this milestone is our mission, and it’s always an honor to recognize your incredible achievements 🏆.
★ Embracing Leadership: We’re so proud of our clients who have stepped into the role of CEO, prioritizing CEO time and becoming a multiplier instead of a producer – a discussion we brought to the table at our Mastermind event. Store owners in our programs are showing a real willingness to challenge old ideas of what it is to be a store owner, and step into the Richer Retailer identity.
★ Richer Retailer Podcast Birthday: December also marked the FIRST birthday of the Richer Retailer podcast! You all downloaded the 60+ episodes dropped this year over 18,000 times! Ah-mazing!
★ Milestones Worth Celebrating
- You’re loving videos – Our YouTube channel surpassed 15,000 subscribers – a huge thank you for tuning in and growing with us!
- Your desire to learn and grow is inspiring – our email and social community grew by almost 8,000 store owners, connecting retail owners like you to share ideas, ask questions, and find support.
- You’re committed to more profit – our blog post, “A Retailer’s Guide to Margins,” was the most read of the year. Since this was published, we’ve actually updated our recommendations. Richer Retailers have an average IMU of 60-65%, so if you’re below that, start making the price adjustments now!
★ Giving Back with Heart On Giving Tuesday, we proudly supported Heart on Main Street, an amazing organization which Cathy is a proud board member of, with a donation on behalf of our amazing clients. Together, we’ve helped create a ripple effect of positive change for retailers everywhere.
As we look ahead to 2026, I couldn’t be more excited about the journey we’ll continue together as we keep building this Richer Retailer World. Whether it’s building stronger systems, mastering your profit strategies, or simply cheering you on as you chase your dreams, we’re here for you every step of the way.
Don’t forget to create your own year in review, and share it with your raving fans!
Here’s to another year of possibility, profit, and purpose!
With so much gratitude,
Cathy & The RETAILMavens Team ❤️

