When I shared my top tip to increase sales and traffic immediately with a client, she acted as if I had told her a 4 letter word š³. I assure you I didnāt. But her reaction is not uncommon! Iām sharing our conversation so that you can see why itās a flawed perspective. Iām sharing it because it wasnāt the … Read More
Retail Tip: Go Big or Go Home!
Here’s a retail tip for you: GO BIG or GO HOME! Itās my retail mantra! Actually itās my life mantra too. Usually associated with NCAA basketball time and March Madness, it also accurately describes entrepreneurial lifeā¦ All these teams get ONE shot. If they lose – they go home. If they go big, they advance. For you, to advance means … Read More
Improve Your Sales – With Emails
Yes you CAN improve your sales with your emails! Email marketing remains the BEST way to market to your customers. Why?
Why are My Sales so Slow?
āWhy are my sales so slow? We should be busier than this!ā you think to yourself after checking your daily sales total for the third time in the last hour, even though you know it hasnāt changed. Your store is full of beautiful inventory that you have spent so much time carefully choosing and editing for your customers, so where … Read More
Avoid This Checkout Mistake – Markdowns vs. Discounts
You can avoid this checkout mistake! I’m talking about the definition of markdowns vs discounts. To your customer, there really is no difference between a markdown and a discount – they both mean a reduced price. But for a Revolutionary Retailer like you, there is a subtle, but important difference, and if you donāt know it – you might be … Read More
