Are You A Frog?

Are You a Frog? Warts and all? If I were to ask you: Are you a frog? Warts and all? I’m going to guess that your immediate response is: “NO! And I don’t have any warts!” But are you sure? We all know the story about the frog and boiling water. It goes that if you put a frog in … Read More

Amazon Prime Days: How do you increase your sales by 176%?

Would you like to know how YOU should celebrate Amazon Prime Days? Wait, what?! Why am I asking you, an independent retailer, to cheer for Amazon Prime Days? Because this is a huge opportunity to take advantage of the cultural fanfare this event gets and puts a local twist on it to make it your own successful annual event. In fact, … Read More

7 Reasons Why Team Meetings Are a Waste of Time

I remember when a retailer told me that staff meetings were a waste of time.   I was shocked.  I have heard many excuses why retailers don’t do them – but never heard anyone say that they weren’t worth doing at all.   I asked why they thought so… and all the reasons were spewed out!  Some were valid and some weren’t.   … Read More

Why I Love a Bad Employee

The beauty of having bad employees is that it points out a problem. Right?  When you see a problem, you have 2 options.  Whine about it or address it. As I always say, there are only 2 kinds of retailers – whiners and winners. You are a winner…so let’s address the problem, shall we? The root of the problem is … Read More

Want More Profit? Better Sleep? 4 Ways to Breakthrough to the Next Level

Definition of A BREAKTHROUGH: any significant of sudden advance that removes a barrier to progress. Our stated goal: To help you shift your perspective and raise your level of consciousness so that you actively create the business and life you desire by giving you concrete, actionable activities that will help you remove barriers and advance to the next level of … Read More

No More Feast or Famine Marketing!

So here you are in the midst of the spring season. Your store is full of beautiful inventory that you have spent sooooo much time carefully choosing and editing for your raving fans, so where the heck are they? Are you asking…Why does this always happen? The reason is simple. You haven’t marketed consistently. If you want consistent foot traffic … Read More

50 Cents NOW Or 1 In July …Maybe

Which is better? 50 Cents NOW or $1 in July…maybe 1. Tough question. After my post a couple of weeks ago about moving out the last of your sale merchandise at steep discounts, I got pushback and many questions about it. (These are actual emails and FB posts.) From Lynn: Freaking out a bit, but also sick of starring at … Read More

What are you doing wrong in December?

What are you doing wrong in December? Not knowing how much cash you will have at the end of the year. It is important to see how much cash you are on track to generate compared to how much you need to take care of bills. There is still time to take strategic action. I am here to help you. … Read More

Our Manifesto. Do you have one?

More powerful than a mission statement. This is what we believe. This is who we are. This is what we do. What do you believe? Who are you? What do you really do? You are part of a revolution. You know who you are impacting. Write it down. Share it! Here is Our Manifesto. Do you have one?

Keep Customers Loyal… & Make More Money

By Nicole Rehyle Cathy here, I really like Nicole’s point in #3.  What do you think?  Let us know on Facebook!!! So often, retailers are worried about getting new customers that they forget to care about their existing customers. This type of mentality can lead to a lack of customer retention – and possibly even worse, a bad reputation. The … Read More