“I do all this work and put together all these events and do all these posts and no one walks through my door. I am so mad and sick and tired of this.” Haven’t you said this before…..and I know I have said it myself. If you think the answer to all your problems is that you just need more … Read More
Where the heck are my customers?!
“I do all this work and put together all these events and do all these posts and no one walks through my door. I am so mad and sick and tired of this.” A retailer said this to me the other day…and I know I have said it myself. If you think the answer to all your problems is that … Read More
Did You Know About Your Secret Weapon?
These days many retailers fear that all of their efforts are in vain because Amazon is going to overtake the world. A client and I were reviewing her results for the last year – she was up 30%! So exciting, right? I’ll admit that I was feeling pretty sure of what her answer would be when I asked the question, … Read More
How to Turn A Mad Customer Into A Loyal Customer
American Express released their findings last year in the American Express Global Customer Service Barometer, a survey conducted in the U.S. and eleven other countries exploring attitudes and preferences toward customer service. Perhaps the most significant revelation of this survey is that customers are willing to pay more, up to 9% more, to ensure that they obtain superior customer care. … Read More
Take Responsibility.
Here is a joke that I just love. A flood was coming. One man of faith was offered a ride out of town, but declined saying ‘God will grant me a miracle.’ As the waters rose, he had to move to the 2nd floor of his house. People came by in a boat and encouraged him to leave with them. … Read More