Momentum Before the Madness | State of Retail: October 2025

consumer trends, holiday season, retail, community engagement, inventory management, personalization, video content, sales strategies, customer experience, momentum, madness, October

Christmas feels close, doesn’t it? You’re not alone. Many independent retailers are already on edge, wondering what’s selling, what isn’t, and how the season will unfold. But here’s the truth: it’s only October. And that’s good news. October is the real starting line for holiday retail. Shoppers haven’t fully arrived yet, which gives you an incredible opportunity. Use this lull … Read More