Christmas feels close, doesn’t it? You’re not alone. Many independent retailers are already on edge, wondering what’s selling, what isn’t, and how the season will unfold. But here’s the truth: it’s only October. And that’s good news. October is the real starting line for holiday retail. Shoppers haven’t fully arrived yet, which gives you an incredible opportunity. Use this lull … Read More
If I Wanted to Build a $1M+ Store Tomorrow – Here’s What I’d Do
Let me be real with you. If I woke up tomorrow and had to build a $1M+ store all over again, I know exactly what I’d do differently. I’ve made the mistakes, I’ve sweated through the scary moments (literally!), and I’ve seen firsthand what actually works for retailers who want to scale their business. Listen to the full episode here: … Read More
How Retailers Beat Online Competition with Story & Experience
Retailers, I know how frustrating it feels when a customer comes in, falls in love with something in your store, and then says, “Oh… I saw this online for less.” Ouch. I used to think that meant brick-and-mortar retailers like us didn’t stand a chance against the giants of online retail competition. But here’s the truth: we’re not in a … Read More