Breaking the Cycle: How to Stop Buying Yourself Broke

retail, inventory management, profit, business strategy, Inventory cycle, breaking free, profit first, sales strategy

Have you ever felt like you’re buying inventory… selling it… then buying more… and somehow, you’re not actually getting ahead? breaking the Cycle starts here. Friend, I’ve been there. You’re not imagining it, and you’re definitely not alone. A smart retailer named Amanda asked a question in our Richer Retailer Facebook group that hit me right in the heart. She … Read More

Why Won’t My Team Just Do What I Ask?!

Have you ever found yourself thinking, “My team is great… but I’ve told them a hundred times, why don’t they get it? Why won’t they just do what I ask?!” Oh my gosh, if I had a dollar for every time I’ve felt that way, I’d have a drawer full of cash and a lot fewer gray hairs. One of … Read More

Done Beats Perfect: State of Retail | August 2025

Retail Trends, Consumer Spending, Profit Margins, Experiential Retail, Community Engagement, Economic Shifts, Sustainability, Customer Relationships, Strategic Leadership, Retail Innovation, In-store Experiences, Retail Strategy, Smarter, Lead Harder, Summer, retail

State of Retail: August 2025 There’s something about August. Maybe it’s the back-to-school buzz, or the “let’s do it all before summer ends” rush. One minute you feel calm and collected, the next you’re scrambling. Sound familiar? here’s the State of Retail for you.  But here’s your reminder: you’re not here to hustle harder. You’re here to lead smarter. This … Read More

Summer Strategy | State of Retail: July 2025

retail, consumer behavior, sales strategies, mid-year, online shopping, omnichannel, marketing tips, retail trends, candles, bath and body

It’s summer strategy time! Whether you’re riding a wave of seasonal traffic or seeing things slow down, this is your moment to pause, refocus, and make the most of the months ahead. Can you believe we’re already halfway through 2025? Honestly, that fact alone makes my brain explode a little. It’s wild how fast the year is flying by. So … Read More

You’re Not Just a Store: You’re a Brand

branding, retail, brand experience, business branding, brand identity, outsourcing, authenticity, marketing agency, AI in marketing

Many store owners think a brand is just a logo, color palette, or catchy tagline. But branding goes far beyond design. It’s about how your customers feel every time they interact with your store whether in person, online, or through your marketing. Watch the full episode in YouTube In this episode, I had the pleasure of sitting down with Sue … Read More