Create a Manifesto That Attracts Your Dream Customers

retail, manifesto, store owners, customer magnet, business strategy, personal values, community building, sustainable sales, clarity, confidence

Ever wondered why some stores feel magnetic while others just blend in? The secret is when you Create a Manifesto that makes your purpose shine. The answer isn’t in more products or sales, it’s in your purpose. And the fastest way to make that purpose shine is to Create a Manifesto for your store. Your store is more than just … Read More

From Imposter Syndrome to Confidence – A Leadership Secret

leadership, self-awareness, obstacles, imposter syndrome, self-care, communication, accountability, empathy, personal growth, coaching

Imposter Syndrome: A Sign You’re Ready to Grow I’ve worked with thousands of store owners, and the truth is, leadership challenges often start from within, often fueled by imposter syndrome. We second-guess ourselves. We power through burnout. And deep down, we wonder if we’re really cut out for this. That’s why I couldn’t wait to sit down with Sherry Winn, … Read More

The Silent Profit Killer: Gut-Based Pricing Is Costing You Thousands

markup, pricing strategy, profit, IMU, profit killer, gut, costing, psychology, sales, anchor pricing

Did you know that there’s a hidden force quietly costing independent store owners thousands each year and it is called gut-based pricing. What’s really hurting your profits? Not the competition. Not slow traffic. It’s gut-based pricing; retail’s silent killer. Watch the full episode in YouTube: https://youtu.be/p_zldyDRdU0 Today, in this episode of The Richer Retailer, I’m naming the problem, unpacking the … Read More

Tariffs, Growth Strategy & Smart Scaling

retail, growth strategies, inventory management, customer loyalty, slow economy, tariffs, data-driven

Growth Strategy: How You Can Grow in a Slow Economy; Let’s talk about growth strategy that every retailer is thinking about right now: “Is it even smart to scale right now?” The headlines say the economy’s cooling off. Tariffs are back in the news. Foot traffic is shifting. It’s easy to get nervous. In fact, recently, another retailer asked me … Read More

The 3 Biggest Obstacles to Growth (and the Mindset Strategies to Beat Them)

3 Obstacles to Growth

Stop Pushing. Start Flowing: The Truth About the Smart Way to Retail Growth What if the real path to business growth isn’t about grinding harder… but removing the obstacles that are slowing us down? Let’s be honest, there’s a belief I used to carry around like a badge of honor: “If I just work harder, I’ll finally get ahead.” What … Read More