Fix Your Email Marketing to Sell More

Fix Your Email Marketing

Retail is evolving, but one thing remains constant: the power of connection. And one of the best tools to build and maintain customer relationships? Email marketing. If your emails aren’t getting the attention they deserve, it’s not because email is outdated, it’s because your strategy needs a refresh. In this episode of the Richer Retailer podcast, Cathy and her guest … Read More

Want More Sales On Your Next Live? Master QVC-Style Selling

qvc-style selling

If your live videos are getting views but not converting into sales, you’re not alone. Many retailers struggle to bridge the gap between engagement and revenue. The good news? You can change that with QVC-style selling – a proven method that creates emotional connections, urgency, and exclusivity to drive sales. Let’s break down the secrets behind QVC-style selling and how … Read More

Stay Ahead of Retail Cash Flow Challenges: Strategies for Success

cash flow

Managing cash flow is one of the biggest challenges retailers face. It’s not just about how much money is coming in—it’s about making sure it’s there when you need it. Because let’s be real: unexpected expenses will pop up, slow seasons will happen, and if you’re not prepared, it can feel like you’re constantly playing catch-up. But here’s the good … Read More

Top 5 Tips for Selling While Closed: Freshen Up Your Store Without Losing Business

selling while closed

Closing your store for a makeover might seem like a daunting task, especially when you’re worried about losing business. But what if I told you that you can turn this temporary closure into a golden opportunity if you’re focused on selling while closed? By strategically planning your closure and leveraging online platforms, you can keep your sales up and even … Read More