Trying to Scale While in the Red? Start Here. If you’ve ever thought, “How can I scale my retail store when I’m barely making ends meet?” this one’s for you. Because I’ve been there. I’ve stared at the numbers, wanted more for my store, and felt stuck wondering if growth would ever happen. But here’s the thing I had to … Read More
My Top Tip to Increase Sales
When I shared my top tip to increase sales and traffic immediately with a client, she acted as if I had told her a 4 letter word 😳. I assure you I didn’t. But her reaction is not uncommon! I’m sharing our conversation so that you can see why it’s a flawed perspective. I’m sharing it because it wasn’t the … Read More
How Do I Get New Customers?
How do I get new customers? This is probably the question I get asked the MOST. Of course, the purpose of your marketing strategy and all the time, sweat and money you put into it – is ultimately to get new customers so you can increase sales. Getting new customers is actually the last step in our Sales Breakthrough System, … Read More
How to Merchandise for Profit
As a store owner you must know how to merchandise for profit in your store. I’m sure you’ve heard the term “captive audience” before, but have you ever considered when and where you might have a captive audience in your store? One of the best opportunities to grow your sales is when a customer is either making a purchase (in … Read More
Why are My Sales so Slow?
“Why are my sales so slow? We should be busier than this!” you think to yourself after checking your daily sales total for the third time in the last hour, even though you know it hasn’t changed. Your store is full of beautiful inventory that you have spent so much time carefully choosing and editing for your customers, so where … Read More