This World Needs You: A November Challenge

november challenge

I have a November challenge for you dear store owner. Because as an independent retailer, you are an integral part of a HUGE patchwork that ties your community together. On a larger scale, you are a cornerstone of our greater society. That is why we are declaring November the month of GRATITUDE!And here is why you should declare it with … Read More

10 Top Tactics to Manage Your Cash Flow Better

After having been in retail for over 30 years, there are proven tactics that work well in keeping your finances and operations going smoothly. Each one is tried and true. Most come from mistakes that I have made that I don’t want you to make. There is such value in getting an outside perspective on your own business. It’s why … Read More

Want More Profit? Better Sleep? 4 Ways to Breakthrough to the Next Level

Definition of A BREAKTHROUGH: any significant of sudden advance that removes a barrier to progress. Our stated goal: To help you shift your perspective and raise your level of consciousness so that you actively create the business and life you desire by giving you concrete, actionable activities that will help you remove barriers and advance to the next level of … Read More

Taking It Personally

Yesterday, I visited a shop that only sells children’s books. The store was empty and I asked the clerk, “Do you know where I can find Yertle the Turtle?” He walked over to the computer, typed a few keystrokes and said, “I don’t think we have it, do you know who the author is?” Stunned silence. [I found the section … Read More

It’s Oh So Hard…

Thanks to Suzanne Evans for the message and inspiration for this … Hey Friends! What an uplifting title!  It’s oh so hard.  But it is.  I am reminded daily that if this were easy everyone would do it. The phone calls. The late night emails. The customers who want everything just right and make you crazy. The customers who can’t … Read More

One Number To Maximize Your Revenue – Do you know it?

Do you know the One Number To Maximize Your Revenue? Everyday every retailer wakes up and goes into their store with the intent of maximizing their revenue with their every action. They intend to do the best they can. But what if their best attempts aren’t focused on the right actions? What if the ladder that they are climbing to … Read More

Ho Ho Ho – The Secret Translation

What! Ho Ho Ho has a secret translation? We can all picture Santa Claus leaning back with hands on his belly while saying “ho ho ho”. It is part of his joyful and laughter-rich image. “Ho ho ho” is an onomatopoeia, which is a word that sounds like what it means. It is a deep and happy sound. In the … Read More

5 Ways Every Retailer Can Increase Holiday Season Sales

The Holiday Season is every retailer’s dream and nightmare. When I owned my boutique, I used to joke that I wished Jesus had a brother so we could do it all two times a year instead of one. At the same time, the holiday season caused a lot of stress for my team and me, I REALLY wanted to make … Read More

Keep Customers Loyal… & Make More Money

By Nicole Rehyle Cathy here, I really like Nicole’s point in #3.  What do you think?  Let us know on Facebook!!! So often, retailers are worried about getting new customers that they forget to care about their existing customers. This type of mentality can lead to a lack of customer retention – and possibly even worse, a bad reputation. The … Read More

Do It the Peppermill Way – 5 Ways to Connect With Your Raving Fans

The images of Las Vegas linger in my mind. Boy do they know how to do marketing there. Even in breakfast diners! Paul and I had spent the evening at the Venetian.  We asked a bartender where to go for breakfast and her immediate response was “The Peppermill.”  Then our cabbie on the ride home gave us the same advice. … Read More