It is that time of year…..no, I’m not talking about the holidays! If you are in retail, you know that ringing in the New Year also means it is physical inventory time. The number one thing to do before inventory starts is to talk to your staff about how important it is to get an accurate number. Explain to them … Read More
3 Must Do Things for “Before Christmas” Marketing That Will Maximize Your Impact on Your Raving Fans and Drive Them into Your Store!
It is HERE! We are in the midst of the December and the end of the year will be here in just about 3 weeks. The great news is that there is still enough time to pump up your sales before then. Let’s talk about your marketing and advertising from now until them. There are 3 things you need to … Read More
Did You Break Your New Year’s Retail Resolution Yet?
Actually perhaps a better question is…do you even still remember what it was? Did you write it down? The first week or so of the year is full of such hope and opportunity right? You dream about how life and your store can be different. Often it seems like the most obvious solution to those dreams is more sales. If … Read More
Want To Move Some Old Inventory Fast? Learn This Consumer Psychology Trick Regular
This is one of my favorite secrets to a successful sale. You can do it anytime – but clearance time is the best. Retailers miss it all the time! I want you to have every opportunity to move out more sale junk…oh I didn’t mean to say that – I meant to say fine high quality but slightly less popular … Read More
Move More Product Out – Move More Cash In – Don’t Make This Mistake
You might be making it hard for your customers to buy! I know you don’t want that. I Just got off the phone with a new client who was making this mistake. I get it. I used to too – until I learned better! There are 3 big bad common mistakes that I see indie retailers like you make and … Read More