I wasn’t even meant to be in retail. I was an accidental retailer, and retail success did not come easily. My journey from sleepless nights and near-bankruptcy to retail success inspired me to create Retail Mavens. Now, I’m here to share my story, the lessons I learned, and strategies to help you become a Richer Retailer not just financially, but … Read More
2 Important Customer Types in Retail
There are 2 important customer types in retail that you should pay attention to the most. Because once you understand these two customer types, you’ll be able to execute marketing, store events and promotions that serve each type the best – which leads to more sales and profit for you. When I share these two types with store owners, I … Read More
Small Town Retail: You CAN Thrive
Yes, it’s possible to thrive in small town retail! Watch or read my chat with Lori Holt from Quilter’s Corner – a thriving small town retail shop! Lori is a RETAILMavens client who uses the 4 steps of the Sales Breakthrough System to build her sales, profit and supportive team. Watch this free training to start implementing the Sales Breakthrough … Read More
Your Store Days: How do you increase your sales by 176%?
Would you like to know why YOU should celebrate Amazon Prime™ Days and turn them into Your Store Days? Wait, what?! Why am I asking you, an independent retailer, to cheer for Amazon Prime™ Days? Because this is a huge opportunity to take advantage of the cultural fanfare this event gets and put a local twist on it to make it … Read More
State of Retail 2022 – The 5 E’s of Retail Success
There has been a lot of uncertainty and confusion about what retailers can do right now to deal with everything going on in politics, with the economy and the world in general. Consumer habits have changed for sure. Recently I delivered my annual State of Retail in 2022 at our RETAILMavens Mastermind Retreat, sharing what you need to know about … Read More