More powerful than a mission statement. This is what we believe. This is who we are. This is what we do. What do you believe? Who are you? What do you really do? You are part of a revolution. You know who you are impacting. Write it down. Share it! Here is Our Manifesto. Do you have one?
Do It the Peppermill Way – 5 Ways to Connect With Your Raving Fans
The images of Las Vegas linger in my mind. Boy do they know how to do marketing there. Even in breakfast diners! Paul and I had spent the evening at the Venetian. We asked a bartender where to go for breakfast and her immediate response was “The Peppermill.” Then our cabbie on the ride home gave us the same advice. … Read More
GO BIG or GO HOME
It is NCAA basketball time. I LOVE IT! It is March Madness. All these teams get one shot. If they lose – they go home. If they go big, they advance. For you, to advance means to increase your profits, right? So how do you go big? In order to go big, let’s start by going small. Let’s look at … Read More
3 Must Do Things for 4Q Marketing to Drive Your Raving Fans to Your Store!
It is HERE! We are in the midst of the 4th quarter and the end of the year will be here in just about 7 weeks. The great news is that there is still enough time to pump up your sales before then. Let’s talk about your marketing and advertising from now until them. There are 3 things you need … Read More
Are You Susie or Clare: A Retail Riddle.
Watch the short video below to see if you can solve the retail riddle. We are insanely proud of it. Why? Because tons of you are making this mistake. And stuck in a “Broke Mindset”. Let us know what you think on www.facebook.com/retailmavens. Are You Susie or Clare: A Retail Riddle.