Retail and politics. Two words you probably never thought would go hand in hand. But let me tell you something: embracing your values and beliefs isn’t just brave—it’s brilliant. It can deepen customer loyalty, make your store unforgettable, and strengthen your business in ways you never imagined. We’ve all heard the saying, “Never mix business and politics.” But here’s the … Read More
Top 5 Tips for Selling While Closed: Freshen Up Your Store Without Losing Business
Closing your store for a makeover might seem like a daunting task, especially when you’re worried about losing business. But what if I told you that you can turn this temporary closure into a golden opportunity if you’re focused on selling while closed? By strategically planning your closure and leveraging online platforms, you can keep your sales up and even … Read More
7 Retail Friendly Lead Magnet Ideas
A lead magnet is a very well known term in the online marketing space, but they can also be a very efficient retail marketing strategy. That’s why I’m sharing these 7 retail friendly lead magnets you can use to grow your email list. Why Lead Magnets? The ultimate purpose of your lead magnet is to attract leads – or customers … Read More
2 Important Customer Types in Retail
There are 2 important customer types in retail that you should pay attention to the most. Because once you understand these two customer types, you’ll be able to execute marketing, store events and promotions that serve each type the best – which leads to more sales and profit for you. When I share these two types with store owners, I … Read More
This One Event Grew Sales 10x
It’s true, this one event grew sales 10x when Amy and Courtney first started implementing it and it just keeps getting better! Read or watch to learn how Watermark Corners use this marketing strategy every month. Watermark Corners is a RETAILMavens client who uses the foundations of the Sales Breakthrough System to consistently increase their sales, manage their inventory and … Read More