There are 2 important customer types in retail that you should pay attention to the most. Because once you understand these two customer types, you’ll be able to execute marketing, store events and promotions that serve each type the best – which leads to more sales and profit for you. When I share these two types with store owners, I … Read More
This One Event Grew Sales 10x
It’s true, this one event grew sales 10x when Amy and Courtney first started implementing it and it just keeps getting better! Read or watch to learn how Watermark Corners use this marketing strategy every month. Watermark Corners is a RETAILMavens client who uses the foundations of the Sales Breakthrough System to consistently increase their sales, manage their inventory and … Read More
Small Town Retail: You CAN Thrive
Yes, it’s possible to thrive in small town retail! Watch or read my chat with Lori Holt from Quilter’s Corner – a thriving small town retail shop! Lori is a RETAILMavens client who uses the 4 steps of the Sales Breakthrough System to build her sales, profit and supportive team. Watch this free training to start implementing the Sales Breakthrough … Read More
The Best 5th Saturday Promotions
The best 5th Saturday promotions not only brings traffic to your store, but also accomplishes the sales, profit and inventory goals you need it to. 5th Saturdays only come around 4-5 times a year which makes it the perfect opportunity for you to promote your store! As always, there’s a science behind everything we do here at RETAILMavens which is … Read More
Why You Shouldn’t Do a Storewide Sale!
When cash is tight it’s easy to fall into the trap of running a storewide sale. After all, what would attract customers more than “Everything is 20% off!”, right? I’m here to tell you… DON’T DO IT!!! This plan will backfire on you! Why You Shouldn’t do a Storewide Sale When you run a storewide (or sitewide) sale, you actually … Read More
