Your Products Have a Story, Share It and Make Sure the World Knows

positive affirmations, Notes to Self, storytelling, giving back, sock, words, self-compassion, business, transformation, customer connection, connection, retail business, transforming

Have you ever wondered how something as simple as a sock could transform your business and someone’s life? Because products have a story and that story can make all the difference. At first glance, it sounds almost too simple, right? But stick with me, because that’s exactly what happened when I met Laura Schmidt, founder of Notes to Self. Her … Read More

Retail Curation | State of Retail: June 2025

retail, curation, inventory management,, consumer psychology, merchandising, retail trends, intentionality, summer, customer engagement, june

Retail Curation: Curate to Connect. How Independent Retailers Can Win Summer with Intention If your store feels a little all over the place right now, you’re definitely not alone. May always ends in a whirlwind, and suddenly it’s June. Some retailers are already seeing slower foot traffic, while others are swamped with tourists. Meanwhile, many are wondering: “should I just … Read More

How Profit First Transforms Retail Stores

markup, pricing strategy, profit, IMU, profit killer, gut, costing, psychology, sales, anchor pricing

“I’ve come to believe that  transformation is the most powerful force in business . That’s the power of transformation, and it’s why this episode of The Richer Retailer that transforms retail stores is so special.” Watch the full episode in YouTube now! I had the absolute honor of sitting down with my dear friend, Liz Szporn a Profit First coach, … Read More

#001: It’s Me. Hi – My Journey to Retail Success

I wasn’t even meant to be in retail. I was an accidental retailer, and retail success did not come easily. My journey from sleepless nights and near-bankruptcy to retail success inspired me to create Retail Mavens. Now, I’m here to share my story, the lessons I learned, and strategies to help you become a Richer Retailer not just financially, but … Read More

2 Important Customer Types in Retail

2 important customer types in retail

There are 2 important customer types in retail that you should pay attention to the most. Because once you understand these two customer types, you’ll be able to execute marketing, store events and promotions that serve each type the best – which leads to more sales and profit for you. When I share these two types with store owners, I … Read More