I help facilitate a Facebook page for a group of entrepreneurs. The page is for day-to-day support. Everyone is encouraged to use the page as a place to ask questions, share celebrations and challenges. I was monitoring the page one day and I saw a post by someone who “admitted” she had been hiding. She shared that things had been … Read More
3 Must Do Things for 4Q Marketing to Drive Your Raving Fans to Your Store!
It is HERE! We are in the midst of the 4th quarter and the end of the year will be here in just about 7 weeks. The great news is that there is still enough time to pump up your sales before then. Let’s talk about your marketing and advertising from now until them. There are 3 things you need … Read More
It’s Time To Be Honest
I strive to be authentic and transparent with you all the time. Sometimes, I get discouraged. I know that is a shock. It never happens to you, right?! I usually am cheery and chipper – your cheerleader encouraging you to be the best version of yourself you can be. I can always see the silver lining in a dark cloud. … Read More
“You better hurry up and make that business work!” Dumb things our spouses say to us.
My good friend and colleague, Jane Hamil of Fashion Brain Academy works with designers who want to create a successful business from their creative designs in their heads. She was telling me about how often along the way, they find that getting support from family and friends can be hard to come by. So, she shared some great practical tips … Read More
Caps for Sale. How Many Do You Wear?
Do you remember the kid’s book “Caps For Sale”? It is about the peddler who wears all these hats and sells them. It is what I think about when I give a speech. Every time I am giving a speech to retailers, I mention about how we retailers wear so many hats. We are chief salespeople, head buyers, advertising and … Read More