I help facilitate a Facebook page for a group of entrepreneurs. The page is for day-to-day support. Everyone is encouraged to use the page as a place to ask questions, share celebrations and challenges. I was monitoring the page one day and I saw a post by someone who “admitted” she had been hiding. She shared that things had been … Read More
3 Must Do Things for 4Q Marketing to Drive Your Raving Fans to Your Store!
It is HERE! We are in the midst of the 4th quarter and the end of the year will be here in just about 7 weeks. The great news is that there is still enough time to pump up your sales before then. Let’s talk about your marketing and advertising from now until them. There are 3 things you need … Read More
Are You Susie or Clare: A Retail Riddle.
Watch the short video below to see if you can solve the retail riddle. We are insanely proud of it. Why? Because tons of you are making this mistake. And stuck in a “Broke Mindset”. Let us know what you think on www.facebook.com/retailmavens. Are You Susie or Clare: A Retail Riddle.
A Cub Can Be A Great Leader
It was amazing and unbelievable. They are very young – the youngest club. They are the oldest team in the sport to have gone without a World Series Championship. Their fan culture is all built around “Next Year”. They are a team that no one expected to be a contender for at least a couple more years. Yet here they … Read More
My team is making me crazy…
Dear Cathy, Do you allow other employees to do markdowns (or be in charge of them and make them)? How do you handle delegating that job (one specific employee)? Also, is it okay (wise, smart…..not sure of the right word to use here) to make a rule that NO MARKDOWNS are to be taken without my approval? Any reason this … Read More