“How do I plan my holiday season with all this uncertainty?” This is what retailers are asking me right now. How about you? The answer is: There will always be uncertainty. Really. It might seem like this is a more uncertain time than usual – but I’m telling you: Nothing is EVER certain. And this is why it is SO … Read More
3 Ways to Stand Out Online
Enjoy these tips to help you stand out online, from guest blogger Jiselle Riley! – Cathy The pandemic has had a significant effect on e-commerce and online consumer behavior. With restrictions making it difficult for brick-and-mortar retailers to continue their business, Insider Intelligence reports that there was a 16.5% sales growth for the global retail e-commerce industry. This trend is expected … Read More
Why You Should Hop Off the Fence
Decision fatigue is a very real thing and you might not even be aware that you suffer from it. It manifests as mental exhaustion, procrastination, avoidance – the inability to make smart, productive choices. And that’s such a terrible way to live. When you think about how many decisions we are faced with every day, it’s no wonder it happens … Read More
Why You Should Commit to Your Markdowns
If you have followed me for a while, you might have heard me tell the story of the Christmas Vase. It’s a story about a client who had a beautiful vase that just wouldn’t sell. So she moved it to the window. It still didn’t sell. She marked it down 20%, and when it still didn’t sell she marked it … Read More
How to change what isn’t working
“The definition of insanity is doing the same thing over and over expecting different results.”– Albert Einstein We all know that famous quote, right? It’s one of my favorites. But knowing it, and living it are two different things. Is there something you don’t like about your life or your business right now? Would you like to have more time … Read More