Thank God that the storm is over. We are all breathing a little easier – the anticipation of it was incredible. I could hardly stop watching TV. But the election strategists had to be having a heart attack as they lost precious time before the election. They lost precious time to make certain specific differentiating points clear to all of … Read More
Obama vs Romney! 12 Specific Elements of 2 Great Emails and the 2 Ideas to Improve Them
This is like your own workshop in indie retailing email campaigns! I am including two examples of good emails for you to learn from. Read through this first email and see if you can pick out the 4 great components and the one I would have changed… Subject: Cathy Will your child be a rocket scientist? There are 4 great … Read More
Take Responsibility
Here is a joke that I just love. A flood was coming. One man of faith was offered a ride out of town, but declined saying ‘God will grant me a miracle.’ As the waters rose, he had to move to the 2nd floor of his house. People came by in a boat and encouraged him to leave with them. … Read More
What Is Most Important Lesson from the Olympics?
What Is Most Important Lesson from the Olympics? Gabby Douglas Michael Phelps Jordyn Wieber Ryan Lochte Misty May-Treanor Missy Franklin Most of these names I bet you had never heard of before the Olympics. I don’t care how much or how little you care about the Olympics – these names are everywhere. You can’t miss them. The only reason you … Read More
The Olympic Torch and YOU.
While in Switzerland, we travelled to Lausanne which is the home of the IOC and the Olympic Museum. We had the opportunity to see every torch and medal from all the modern day Olympics. I even got to hold a replica of the 2012 torch! A breathtaking moment. There are 2 fun facts about the London 2012 Olympic Torch: The … Read More
