Jean said – “Your Killer Clearance Sale has worked like magic for us! My team loves it. We have moved so much inventory and made lots of money from it.” “That’s great Jean. I am so happy to hear that!” I replied. “But Cathy I have another problem. What can I do RIGHT NOW about merchandise that has already run … Read More
The First 3 Things You Should Pay in 2016?
The start of a new year is filled with hope and promise, right? Like you, I am very visual. The new year reminds me of a bright shiny new penny or a beautiful pristine landscape covered in snow. There is one thing that you have to pay to keep your hope alive for increased profits for 2016. You have to … Read More
Top 9 Retail Things Rodeo Dr. Taught Me
The mecca of retail is Rodeo Drive in Beverly Hills. Every brand name wants to be on that street. Every retailer dreams of it. We brought our clients to learn and experience it. We are always challenging them to think bigger. In order to think bigger – you have to experience bigger! Our visit was a fascinating journey of joy … Read More
Super Bowl = Super Store Sales
114,400,000 people. That is the number of viewers for the Super Bowl XLIX on February 1, 2015. An incredible 71.1% of all TV’s on at that time were watching the game. It is a major cultural event. Don’t miss using it as an opportunity to drive traffic to your store. Use it as the end of the sale season. Generally, … Read More
3 Must Do Things for 4Q Marketing to Drive Your Raving Fans to Your Store!
It is HERE! We are in the midst of the 4th quarter and the end of the year will be here in just about 7 weeks. The great news is that there is still enough time to pump up your sales before then. Let’s talk about your marketing and advertising from now until them. There are 3 things you need … Read More
