You’ve heard me say that you must spend 20% of your work time on marketing. If you aren’t, then it doesn’t matter what you do for the other 80% of the time. Why? Because your people won’t be there otherwise! You won’t have traffic. If you work 5 days a week, that’s the equivalent of one full day spent specifically on … Read More
Black-Owned Wholesale Resource
A core value of our business is to always improve and to help others do the same. That includes understanding racism. It includes understanding how silent prejudices in beliefs impact thoughts and create actions. We are working on that. “Staying humble and being ready to fumble” is a great quote from Rachel Rodgers. We will fumble during this time but … Read More
Reopening Your Store
Reopening Your Store Ready or Not! Get Set! Let’s GO! Congratulations! You are ready to walk through to the other side!Change is the only constant – ALWAYS. Take courage from the fact that you have mastered the skill of – Stop! Pivot. Reset. This skill will continue to serve you well. You have done things that you didn’t want to … Read More
Play Offense
Play Offense! Changes are happening daily! Be Ready to Stop.Pivot.Reset. Numbers Know that Cash is King now. More than ever we have to protect it Ask your Landlord for rent abatement for NOW – not deferral – Abatement! Then continue the conversation to see what the next month brings. We have a great email template to share about it – … Read More
Three tips from Chance The Rapper!
Do you know Chance the Rapper? In case you don’t… Chance the Rapper, whose real name is Chancellor Johnathan Bennett, has become one of the biggest breakout stars these past couple of years, claiming his fame in such a unique and unorthodox way. All of his music is free and he has avoided major labels that wanted to sign him. … Read More
