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The difference between a wildly successful season and a good or bad one almost always comes down to one element. The difference won’t be the economy, the political landscape, what the competition does, or how you do your windows. The difference will be you. There is an intangible vibe that separates a winning season – and a winning store – from all the rest. It is a result of YOU. You are the leader and you have a great effect on your...

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Well, the pots and pans are put away and the new year is already started!  Our kids always invite their friends to sleep over and share in the fun.  We have a tradition of banging pots and pans to ‘ring’ in the new year.  It’s loud and fun…and loud! AND IT IS FREEZING in most places! What is the temp where you are? I had a client ask, “How can I keep my sales UP while the temps DROP?” It is a great question.  And it is the RIGHT...

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5 Skills EVERY Team Member Must Know NOW! Have you ever had to hire new staff around the holidays and found it difficult to find the time to get them trained well?  Come on.  Be honest.  I know I am not the only retailer that hap pened to! You have worked hard to create great relationships with your raving fans.  Those relationships can be easily damaged by poor behavior from your team.  You don’t want to lose any business that way....

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What! Ho Ho Ho has a secret translation? We can all picture Santa Claus leaning back with hands on his belly while saying “ho ho ho”. It is part of his joyful and laughter-rich image. “Ho ho ho” is an onomatopoeia, which is a word that sounds like what it means. It is a deep and happy sound. In the 1970 Christmas cartoon movie, Santa Claus Is Coming To Town, we learn that Santa played with the animals as a...

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Let’s keep your raving fans happy and buying!  Ho-Ho-Holiday season means lines at your front counter. YAY!  But the stress of losing sales can completely ruin it for you. I don’t want you leaving any dollars in the pockets of your customers that could have gone to you! For proper staffing on busy days, be sure to have all the following positions filled. When expectations and responsibilities are written down and then clearly...

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Hello there! I pretty much screwed up – but I am proud. Why? Because I did it.   I am in a Mastermind group and in our Monday 10 am accountability group…Frankly, everyone should be – but more about that later. In that group, I stated that I had been scared to death to do a FB Live video. I don’t know why. I love doing videos – but something about FB Live freaked me out.   But I swallowed hard and promised to do one. That day.  Monday....

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